If you’re in the business of creating CGI renders for architectural or real estate purposes, you know that the market is getting more and more competitive by the day. In order to stay ahead of the curve, it’s important to be always looking for new ways to add value to your clients. EnvisionVR is a tool that can help you do just that.
EnvisionVR allows you to create virtual and augmented reality experiences from your existing models. This means that instead of simply seeing a still image or navigating the model via hotspots or a fly-through on a pre-determined path, your clients will be able to walk through it in 1:1 scale. This bridges the gap between current architectural CGI offerings and the actual built product. This added layer of immersion can be a game-changer and helps potential buyers to understand the layout, flow, feeling and amenities of a property before it exists in real life. ThroughSpace’s CEO Val Petrenko shared “EnvisionVR provides me a new innovating offering to my client base.” Throughspace has used EnvisionVR to create 8 virtual experiences of high-end residential apartments in the last 6 months.
We are already seeing a huge uptick in demand for virtual and augmented reality solutions. Virtual experiences of built properties have gained huge momentum in the last few years and this is now possible for unbuilt property. Not only do they help developers and sales agents stand out from their competitors but also increase buyer confidence in off-the-plan sales. By providing potential buyers with a realistic preview of what the finished product will look like, they can help to increase confidence and drive sales. This type of project marketing is becoming more and more popular as we enter an age where people are increasingly comfortable with virtual experiences.
In addition to adding value for your customers, by offering VR and AR to your clients, you open up the possibility of more business for renders of the same model. To create a VR experience, you need to model the entire space. As well as the renders initially requested by your client for the project, you will have the opportunity to utilise the same asset to create additional renders in the future. Whether it’s a room from a different angle, or the same space in a different style.
If you want to stay ahead of the competition in the CGI rendering industry, it’s important to always be looking for new ways to add value to your clients. With the rise in popularity of augmented and virtual experiences, EnvisionVR is the tool that allows you to ultise your assets and current workflows for an entirely new purpose. Now you can expand your business and give your clients another way to market and sell their projects.
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